Faysal Biobaku

Senior Product Designer with 7+ years designing fintech, AI, and B2B SaaS products.

I specialise in making complex systems legible, transforming data, behaviour, and business logic into products that work.

Core 77 recognition

F1 hand controller, student notable interaction design award 2025.

Fast Company recognition

Northstar, the only design school project recognised beyond the students category 2025.

Fast Company recognition

F1 hand controller, 2025 Innovation by Design Awards in the student category.

about

case studies

point of view

adventures

case studies

case studies

Designing exploration tools with big data & LLM's

Helping young black students explore career pathways with adaptive technology.

AI design & prototyping

Design strategy

Information design

Defining user journeys

Improving user flows, brand alignment and consistency, leveraging customer market data.

User interface

Design research

Brand strategy

Creating inclusive learning experiences

How might we create inclusive multi-sensory learning experiences for classrooms.

Product design

Design research

Inclusive design

Reframing differentiation in a price-driven industry

Making industrial hardware solutions approachable, easy to find, and readily available.

Service design

Design strategy

Information design

Designing organizational models for discovery and innovation

Go-to-market strategy for businesses generated from interviews.

Design strategy

Design research

Strategic communication

Designing exploration tools with big data & LLM's

Helping young black students explore career pathways with adaptive technology.

AI design & prototyping

Design strategy

Information design

Reframing differentiation in a price-driven industry

Making industrial hardware solutions approachable, easy to find, and readily available.

Service design

Design strategy

Information design

Defining user journeys

Improving user flows, brand alignment and consistency, leveraging customer market data.

User interface

Design research

Brand strategy

Designing organizational models for discovery and innovation

Go-to-market strategy for businesses generated from interviews.

Design strategy

Design research

Strategic communication

Creating inclusive learning experiences

How might we create inclusive multi-sensory learning experiences for classrooms.

Product design

Design research

Inclusive design

Designing exploration tools with big data & LLM's

Helping young black students explore career pathways with adaptive technology.

AI design & prototyping

Design strategy

Information design

Reframing differentiation in a price-driven industry

Making industrial hardware solutions approachable, easy to find, and readily available.

Service design

Design strategy

Information design

Defining user journeys

Improving user flows, brand alignment and consistency, leveraging customer market data.

User interface

Design research

Brand strategy

Designing organizational models for discovery and innovation

Go-to-market strategy for businesses generated from industry expert interviews.

Design strategy

Design research

Strategic communication

Creating inclusive learning experiences

How might we create inclusive multi-sensory learning experiences for classrooms?

Product design

Design research

Inclusive design

Operational point of view

archetype

archetype

I work best in complex environments where the problem is undefined and where research leads design.

Learn more

Institute of Design